Lead UX/UI strategy and digital design direction for web and app products while owning the Design System end-to-end. Establish scalable design standards, governance, and reusable components to ensure consistent experiences across multiple markets and products.

Key Responsibilities:

Define UX/UI strategy and digital design direction aligned with business goals and user needs.
Own the Design System architecture, governance, component library, tokens, and long-term scalability.
Maintain consistent brand and UI standards across multiple markets and digital products.
Establish design standards and reusable foundations for designers and developers.
Create polished, responsive, and accessible web and app experiences.
Validate design decisions through usability testing, data, and experimentation.
Manage the Figma-to-development handoff and conduct design QA to ensure design accuracy.
Develop documentation and guidelines to drive consistent design system adoption.
Collaborate with product, engineering, and design teams to align on design strategy and product goals.
Mentor designers and provide creative direction where required.
Explore AI-driven and automated design approaches to improve design delivery efficiency.
Ensure designs comply with accessibility standards, including WCAG 2.2 AA.

Requirements

Strong senior-level experience across UX, UI, and Design Systems.
Impressive portfolio demonstrating high-quality UI design for complex digital products.
Proven experience developing and maintaining Design Systems, preferably across multiple markets or white-label products.
Advanced proficiency in Figma, component libraries, variables, design tokens, and prototyping.
Strong understanding of Design System governance, versioning, contribution workflows, and documentation.
Extensive experience designing for both Web and App platforms.
Experience working closely with engineering teams on design handoff and design QA.
Strong stakeholder management and communication skills.
Experience validating designs through usability testing, data, and experimentation.
Experience mentoring or providing creative direction to other designers.
Strong understanding of accessibility standards, particularly WCAG 2.2 AA.
Familiarity with AI-driven or automated interface design approaches.

UX/UI-Design Systems Lead

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