Manpower Requisition Form

MIS Support – E-commerce Control Tower

1. Position Details

Position Title: MIS Executive – E-commerce (Control Tower)
Department / Function: E-commerce – Control Tower
Business Unit: Purplle House of Brands (Alps Goodness, Dermdoc, Carmesi, Faces Canada, Juicy Chemistry)
Reporting Manager: Head of E-commerce
Location: Mumbai
Employment Type: Full-time

2. Purpose of Requisition

The E-commerce function operates across nine online and quick-commerce platforms and five brand portfolios currently. The volume of daily, weekly and monthly reporting has grown to a point where Key Account Managers are spending a significant share of their time on data consolidation rather than on platform growth, negotiations and account management.

A dedicated MIS resource under the E-commerce Control Tower will own the end-to-end reporting stack – ensuring reports are delivered on time, in a consistent format, with a single source of truth for sales, distribution and launch data across all platforms and brands. This will free KAM bandwidth for revenue-generating work and improve the quality and timeliness of data used in weekly and monthly reviews.

3. Key Responsibilities
1. Daily Sales Report (DSR) sheet – all platforms

Frequency: Daily
Scope / Notes: Amazon, Flipkart, Nykaa, Myntra, Blinkit, Zepto, Swiggy, Meesho, https://jobeax.com/link/u1UulKIumZtqBl1A

2. Influencer SKU sheet – all platforms

Frequency: Daily
Scope / Notes: SKU-level tracking of influencer-led demand across platforms

3. Weekly Deep Dive (WDD) report – all brands

Frequency: Weekly
Scope / Notes: Availability and distribution coverage across platforms, cities and dark stores

4. WDD-based review presentation

Frequency: Weekly
Scope / Notes: Weekly PPT for weekly review with leadership and brand teams

5. NPD tracker – status update

Frequency: Weekly
Scope / Notes: Listing, live-status and early-sales tracking for new product launches

6. Flipkart weekly keyword search-volume tracker

Frequency: Weekly
Scope / Notes: Category and brand keyword search-volume trends

7. Other trackers – status update

Frequency: Weekly / as scheduled
Scope / Notes: All other E-commerce trackers maintained by the team

8. Tertiary sales report

Frequency: Monthly
Scope / Notes: Platform-wise tertiary (sell-out) consolidation for all brands

9. State-wise sales report

Frequency: Monthly
Scope / Notes: Geography-level sales cuts for all platforms and brands

10. Ad-hoc data requests

Frequency: As required
Scope / Notes: Data pulls and analysis for leadership, brand, finance, supply chain and platform KAM teams

4. Workload Summary

Daily: 2 deliverables – DSR and Influencer SKU sheets across 9 platforms
Weekly: 5 deliverables – WDD report, WDD review PPT, NPD tracker, Flipkart keyword tracker, other trackers
Monthly: 2 deliverables – Tertiary report and State-wise report
Ongoing: Ad-hoc data requests from multiple stakeholders

Education

Graduate in any discipline; https://jobeax.com/link/qWXnjFgQhSFTUarO / BBA / B.Sc. (Statistics) or MBA preferred

Experience

1–3 years in an MIS, sales analytics or business reporting role, preferably in FMCG, beauty & personal care or e-commerce
Prior exposure to marketplace seller panels or brand analytics dashboards (Amazon, Flipkart, Nykaa, Blinkit, Zepto etc.) is a strong advantage

Skills

Advanced MS Excel / Google Sheets – Pivot tables, lookups, Power Query and dashboard building
High attention to detail and accuracy with large, multi-source data sets
Ability to manage multiple recurring deadlines and prioritise ad-hoc requests from several stakeholders
Good written and verbal communication for stakeholder coordination
Working knowledge of Power BI / SQL is desirable, not mandatory

6. Key Stakeholders

Internal

Head of E-commerce
Senior and Junior KAMs
Supply Chain Executives
Brand Managers
Finance
Leadership

Data Sources

Platform seller and brand panels
Internal sales data
Distributor and warehouse reports

7. Budget and Approvals

Compensation band, cost centre and budget availability to be confirmed by HR and Finance as per company policy.

MIS Executive - E-commerce (Control Tower)

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