Media Relations and Social Media Manager in Bengaluru, India is listed on Jobeax. Browse 30,000+ vacancies available.
Saviynt's AI-powered identity platform manages and governs human and non-human access to all of an organization's applications, data, and business processes. Customers trust Saviynt to safeguard their digital assets, drive operational efficiency, and reduce compliance costs. Built for the AI age, Saviynt is today helping organizations safely accelerate their deployment and usage of AI. Saviynt is recognized as the leader in identity security, with solutions that protect and empower the world's leading brands, Fortune 500 companies and government institutions. This social media manager is a strategic storyteller who can translate complex identity security concepts into compelling social content that drives real business outcomes and elevates the brand.
You're responsible for building brand awareness, engaging our target audience (CISOs, Heads of Identity, security leaders, Chief Data Officers, Chief Technology Officers, etc.), You work cross-functionally with PR, Content, Creative, and Demand Generation to ensure social amplification at every major moment, from funding announcements to product launches to industry events, while also building the day-to-day drumbeat of thought leadership and community engagement.
This role is a major brand touchpoint. You will be fundamental in creating the feeling people have about our brand.
Strategy & Planning
Develop and execute a comprehensive social media strategy aligned with business objectives (brand awareness, pipeline influence, thought leadership, employer branding)
Act as a consultant to Product Marketing and Demand Gen to ensure product launches and events are supported by engagement-led tactics (e.g., Own the social calendar across LinkedIn, X/Twitter, YouTube, and emerging platforms, balancing always-on content with campaign moments
competitors, audience growth (quality over vanity metrics), content performance, and pipeline influence
Conduct competitive analysis and social listening to identify trends, opportunities, and threats in the identity security landscape
Collaborate with Demand Generation to align paid social strategies with organic content for maximum impact
Present monthly performance reports with insights and recommendations to leadership
Content Creation & Storytelling
Write high-quality social copy that is clear, compelling, and on-brand, adapting tone and style for each platform and audience
Create and edit multimedia content including static graphics, short-form video (reels, shorts, TikToks), carousels, infographics, GIFs
Repurpose long-form content (blogs, podcasts, webinars, events) into snackable, shareable social assets
Ghostwrite social content for executives (CEO, CMO, product leaders) that builds their personal brands as thought leaders
Develop creative campaign concepts that are bold, unexpected, and shareable (think Wiz-style activations)
Create toolkits that make it easy for employees to share company news, thought leadership, and culture content.
Recruit and activate brand ambassadors across departments - sales, customer success, product, engineering
Provide training on personal branding and effective social sharing
Community Management & Engagement
Monitor and respond to comments, messages, and mentions in real-time with thoughtfulness and brand voice
Proactively engage with CISOs, security leaders, industry influencers, analysts, and partners, building relationships, not just broadcasting
Identify and activate brand advocates - customers, employees, industry voices
Foster community by creating opportunities for dialogue, not just one-way communication
Partner with PR to build the brand, amplify media coverage, exec interviews, and announcements
Work with Creative to ensure visual assets are on-brand and platform-optimized
Coordinate with Demand Gen and Content Marketing to align editorial calendars and amplify thought leadership
Support employer branding initiatives, working with HR/Recruiting to showcase culture and attract talent
Be service-oriented by building strong relationships across Marketing and the broader organization; Audit existing social presence and develop FY26 strategy with platform-specific tactics including YouTube, LinkedIn, Instagram, X, and Reddit
Increase engagement rate by 30% on LinkedIn
Work with PR agency to launch executive thought leadership program
strategic changes based on LinkedIn Brew 360, YouTube Shorts series, etc.)
Build strong working relationships with stakeholders across Marketing and beyond
Experience & Track Record
- 5+ Years in Social Media/Digital Marketing: Proven experience managing high-growth brands, preferably in B2B Tech, SaaS, or Cybersecurity
- A portfolio showcasing bold, creative campaign concepts that break through the 'boring B2B' noise. Experience working directly with C-Suite leaders to craft their voice and build their personal brands on LinkedIn and X
- You understand (or can quickly learn) the nuances of IAM, IGA, Zero Trust, and Cloud Security. You can speak the language of a CISO without sounding like a bot
Advanced knowledge of LinkedIn (including Sales Navigator and Elevate), X/Twitter, YouTube (SEO and Shorts), and Reddit. You stay ahead of algorithm shifts and 'new-to-market' features
Expert-level experience with social suites (e.g., Content & Creative Skills
Multimedia Production: Proficiency in Adobe Creative Cloud (Photoshop, Premiere/After Effects) or Canva/CapCut to quickly turn a podcast clip or a whiteboard session into a high-quality video or carousel
High-Stakes Copywriting: Exceptional writing skills with the ability to pivot between a punchy, witty tone for X and a professional, authoritative tone for LinkedIn
A proven ability to take a 45-minute technical webinar and extract 5-7 pieces of high-value social content
Stakeholder Management: You are a 'consultant' by nature. You can push back on a 'bulletin board' request from Product Marketing and suggest a more engaging, social-first alternative
Experience working in the 'Marketing Matrix'—collaborating seamlessly with PR, Demand Gen, and Creative teams
Crisis Management: Preferred (The 'Bonus' Points)
Previous experience in a Pre-IPO or high-growth Cybersecurity startup
A personal social media presence or side project that demonstrates your passion for digital storytelling
Experience with Paid Social coordination (aligning organic 'winners' with paid spend)
Complete security & privacy literacy and awareness training during onboarding and annually thereafter
- Review (initially and annually thereafter), understand, and adhere to Information Security/Privacy Policies and Procedures such as (but not limited to):
Data Classification, Retention & Handling Policy
Incident Response Policy/Procedures
Business Continuity/Disaster Recovery Policy/Procedures
Mobile Device Policy
Account Management Policy
Access Control Policy
Personnel Security Policy
Privacy Policy
We are a high-growth, Platform as a Service company focused on Identity Authority to power and protect the world at work. You will experience tremendous growth and learning opportunities through challenging yet rewarding work which directly impacts our customers, all within a welcoming and positive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.