Digital Marketing Manager - Websites & SEO in Noida, India

Digital Marketing Executive (SEO, Social Media & Meta Ads)
Sapphire Technologies Pvt. Experience : 1–2 Years
Employment Type : Full-Time

Sapphire Technologies is a leading IT company specializing in Web Development, Mobile App Development, Custom Software, ERP Solutions, AI Solutions, and Digital Marketing. We help businesses establish a strong digital presence and achieve measurable growth through innovative technology and result-driven marketing strategies.

Search Engine Optimization (SEO)
Conduct keyword research and competitor analysis.
Optimi ze website pages, blogs, and landing pages for search engines.
Perform On-Page, Off-Page, and Technical SEO activities.
Build high-quality backlinks using ethical SEO practices.
Monitor website performance using Google Search Console and Google Analytics (GA4).
Plan, create, and schedule engaging content for LinkedIn, Instagram, Facebook, and other social media platforms.
Write captions, hashtags, and content aligned with the brand voice.
Coordinate with graphic designers and video editors for social media creatives.
Monitor engagement, respond to comments/messages when required, and grow the brand's online presence.
Meta Ads (Facebook & Instagram)
Create and manage Meta advertising campaigns for lead generation and brand awareness.
Monitor campaign performance and optimize budgets to improve ROI.
Conduct A/B testing for creatives, ad copy, and audience targeting.
Analyze key metrics such as CPL, CTR, CPC, CPA, and ROAS.

Generate weekly and monthly performance reports.
Analyze SEO, social media, and paid campaign performance.
Track website traffic, lead generation, and engagement metrics.

Work closely with the content, design, and development teams.
Assist in brainstorming creative campaign ideas.
Stay informed about the latest digital marketing trends, Google algorithm updates, and Meta advertising best practices.

1–2 years of hands-on experience in SEO, Social Media Management, and Meta Ads.

• Good understanding of On-Page, Off-Page, and Technical SEO.
• Experience with Meta Ads Manager and Meta Business Suite.
• Familiarity with Google Analytics 4 (GA4) and Google Search Console.
• Experience in content planning and social media scheduling.
• Basic knowledge of Canva or other creative tools is a plus.
• Bachelor's degree in Marketing, Business, IT, Mass Communication, or a related field.

Meta Blueprint or Google certifications are an added advantage.
Experience working with IT, SaaS, E commerce or service-based businesses is preferred.

Opportunity to work on national and international projects.
Exposure to SEO, performance marketing, AI-powered marketing tools, and social media strategy.
Continuous learning and career advancement opportunities.
Competitive salary based on skills and experience.

If you're passionate about SEO, Social Media Marketing, and Performance Marketing, and want to build your career with a growing technology company, we'd love to hear from you.