Vacancy description
Elisa
India, Rājkot
CRM and Marketing Technology Specialist in Rājkot, India is listed on Jobeax. Browse 30,000+ vacancies available.
Elisa Industriq is a leading provider of advanced software solutions for planning, scheduling, and optimization in complex industrial environments. We help manufacturing and supply chain organizations improve efficiency, resilience, and decision-making through data-driven, intelligent solutions.
As part of the Elisa Group, we combine deep industrial expertise with the scale and stability of a leading technology company.
We are looking for a proactive and commercially minded Marketing Campaign Specialist to join our growing marketing team.
In this role, you will plan, execute, and optimize integrated B2B marketing campaigns that build brand awareness, generate demand, and contribute directly to pipeline growth. You will work closely with Sales, subject-matter experts, and marketing colleagues to turn business priorities into impactful campaigns across multiple channels.
This is a hands-on role for someone who enjoys combining campaign execution, content creation, digital marketing, and analytics, while taking ownership from idea to measurable business results.
Plan and execute integrated B2B marketing campaigns aligned with business and marketing objectives.
Develop campaign messaging and activities based on customer needs, market insights, and commercial priorities.
Manage campaigns across channels including LinkedIn, Google, email, webinars, events, partner channels, and the website.
Content & Digital Marketing
Create and coordinate engaging campaign content, including emails, landing pages, social media content, webinars, customer stories, and sales enablement materials.
Localize and adapt global content for local market needs and target audiences.
Support paid digital marketing activities with relevant messaging, content, and campaign assets.
Drive marketing activities before and after webinars, trade shows, conferences, and customer events.
Monitor campaign performance and track KPIs including leads, pipeline, conversion, and engagement.
Comfortable managing multiple projects and collaborating across cross-functional teams.
Creative in your thinking and structured in your execution.
Experience & Skills
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