Location: Lower Parel, Mumbai
Experience: 5+ Years
️ Work Schedule: 5 Days a Week
Compensation: Competitive, based on experience and fit
Content & Creative Lead
We are looking for a highly creative and execution-focused professional to lead content and creative initiatives for a fast-growing consumer brand. This role is ideal for someone who has experience managing end-to-end content production, creative campaigns, influencer collaborations, and performance-driven content strategies within a D2C environment.
The ideal candidate is proactive, business-savvy, comfortable working with senior stakeholders and public personalities, and capable of managing high-visibility content projects from concept to execution.
Key Responsibilities
- Own the complete creative content pipeline from ideation to final delivery.
- Lead the development of performance marketing creatives and social media content.
- Track industry trends, consumer insights, competitor campaigns, and emerging content formats.
- Collaborate with influencers, creators, agencies, designers, and video editors to produce impactful content.
- Plan and manage content shoots, production schedules, and creative calendars.
- Work closely with marketing teams to optimize content based on campaign performance and audience engagement.
- Drive creative execution for product launches, brand campaigns, and promotional initiatives.
- Support CRM and retention marketing initiatives through engaging content assets.
- Manage external vendors, freelancers, and production partners as required.
- Ensure content quality, consistency, and timely delivery across channels.
What We're Looking For
- 5+ years of experience in content, creative, brand marketing, or related functions.
- Mandatory experience working with D2C or consumer-focused brands.
- Proven experience owning and managing content pipelines and creative production.
- Strong understanding of social media, influencer marketing, content trends, and performance marketing.
- Experience coordinating shoots, creative teams, and multiple content stakeholders.
- Ability to thrive in a fast-paced, high-growth environment.
- Excellent communication, stakeholder management, and project coordination skills.
- Hands-on approach with a strong sense of ownership and accountability.
Preferred Background
- Experience with health, wellness, lifestyle, FMCG, beauty, nutrition, or other consumer brands.
- Exposure to creator-led, founder-led, or celebrity-led brand marketing initiatives.
- Strong portfolio showcasing content campaigns, social media creatives, or brand storytelling projects.
Why Join?
- Opportunity to work on high-impact campaigns for a rapidly growing consumer brand.
- Fast-paced environment with significant ownership and creative freedom.
- Exposure to large-scale marketing initiatives, content production, and influencer collaborations.
- Collaborative culture focused on innovation, creativity, and growth.
Apply if you have successfully managed content and creative execution for a consumer/D2C brand and enjoy building engaging campaigns that drive real business impact.