Creative Director - Jharkand for Brand Acitivation & Brand Awareness Campaign in Jhārkhand, भारत
unfilterstory
HybridMix of office and remote
Rs 20000 - Rs 70000 per month
Jhārkhand, भारत
About the Opportunity Operating at the intersection of culture, commerce, and creativity, we are a fast-paced, impact-driven creative studio crafting bold, locally rooted brand activation and awareness campaigns across India. Our work blends immersive storytelling, street-level engagement, and digital amplification to turn brands into cultural conversations—especially in high-potential markets like Jharkhand.
Role & Responsibilities
Lead end-to-end creative direction for brand activation & awareness campaigns targeted at Jharkhand’s urban and semi-urban audiences.
Develop culturally resonant, region-specific campaign concepts that align with national brand guidelines while localizing messaging, visuals, and media mix.
Manage cross-functional teams (design, copy, production, influencers) to execute on-ground activations, digital content, and experiential experiences.
Collaborate with regional partners, local talent, and media agencies to ensure authentic community penetration and measurable buzz generation.
Translate campaign KPIs into creative briefs and creative execution plans that drive engagement, recall, and conversion.
Present and pitch creative work to clients and internal leadership with clarity, strategic rationale, and emotional resonance.
Skills & Qualifications
Must-Have
Creative Direction
Brand Activation
Regional Marketing (Jharkhand focus)
Experiential Campaigns
Consumer Insights
Adobe Creative Suite
Social Media Campaigns
Influencer Collaboration
Preferred
Knowledge of local languages (Hindi, Santhali, Ho)
Experience with rural / semi-urban Indian markets
Event Production & On-ground Management
Benefits & Culture Highlights
Hybrid work model with freedom to operate from Jharkhand or nearby metros.
Ownership-driven culture — you’re not just executing, you’re building campaigns that matter.
Access to emerging markets, real-time feedback, and rapid iteration cycles.
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