Content writer in Bombay, भारत

Job Summary

We are looking for an experienced and research-oriented B2B Content Writer with 3–6 years of experience creating content for logistics, industrial, SaaS, technology, or service-based businesses .

The candidate will be responsible for developing clear, credible, and business-focused content that communicates complex products, services, and industry concepts to decision-makers and professional audiences. The role requires strong research skills, excellent written English, and the ability to create content that supports brand awareness, lead generation, SEO, and sales enablement .

Key Responsibilities

• Develop high-quality B2B content for websites, blogs, landing pages, LinkedIn, email campaigns, brochures, case studies, and other marketing channels.
• Research and write about logistics, supply chain, industrial solutions, SaaS, technology, and business services .
• Create SEO-friendly long-form and short-form content aligned with business objectives.
• Write website pages including service pages, solution pages, industry pages, product descriptions, and landing pages.
• Develop insightful and data-driven industry articles, thought leadership pieces, whitepapers, and reports .
• Create case studies, customer success stories, testimonials, and sales enablement content.
• Write content for LinkedIn and other B2B social media platforms .
• Develop email campaigns, newsletters, product updates, and lead-nurturing content.
• Translate complex technical or business concepts into clear, engaging, and easy-to-understand content.
• Conduct detailed research using industry reports, company resources, credible publications, and other relevant sources.
• Interview internal subject-matter experts when required to develop accurate and authoritative content.
• Work closely with Marketing, Sales, Product, Business Development, and Subject Matter Experts to understand requirements.
• Follow brand tone, messaging guidelines, and content standards across all communication.
• Perform keyword research and incorporate SEO best practices into content.
• Review and edit content for grammar, clarity, accuracy, tone, structure, and consistency.
• Repurpose existing content into blogs, LinkedIn posts, newsletters, presentations, videos, and other formats.
• Monitor B2B content trends, competitor communication, and industry developments.
• Use AI tools responsibly for research, ideation, outlining, editing, and content optimization while ensuring originality and factual accuracy.

Candidate Requirements

• Bachelor's degree in English, Journalism, Mass Communication, Marketing, Communications, or a related field preferred.