About the Role

Saburi Ply is looking for an experienced and performance-driven Channel Manager to lead and expand its channel sales network in Bengaluru . The ideal candidate should have extensive experience in the Building Materials industry , with a strong understanding of dealer and distributor management, market development, and business growth. Candidates with prior experience in the Plywood industry will be given preference.

Key Responsibilities

Drive sales growth and achieve business targets for the assigned territory.
Develop, manage, and strengthen the dealer and distributor network.
Identify and appoint new channel partners to expand market reach.
Build long-term relationships with dealers, retailers, architects, contractors, and key influencers.
Prepare and execute territory sales plans to maximize market penetration.
Monitor market trends, competitor activities, pricing, and customer requirements.
Ensure timely collections and maintain healthy receivables.
Conduct dealer meets, product demonstrations, promotional activities, and market campaigns.
Coordinate with the marketing, logistics, and head office teams to ensure seamless business operations.
Prepare sales forecasts, MIS reports, and business reviews for management.

Requirements

Eligibility Criteria

Experience: 10–12 years in the Building Materials industry .
Experience in Plywood will be an added advantage.
Proven experience in channel sales, dealer development, and territory management.
Strong network of dealers and distributors in the Bengaluru market is highly desirable.
Excellent communication, negotiation, and relationship management skills.
Strong analytical and reporting skills with proficiency in MS Excel.
Willingness to travel within the assigned territory.

Preferred Industry

Plywood
Laminates
MDF/HDF Boards
Veneers
Decorative Panels
Hardware
Paints
Tiles
Sanitaryware
Cement
Steel
Other Building Materials

Required Skills

Strong Channel Sales and Distribution Management
Dealer & Distributor Network Development
Business Development and Market Expansion
Territory Planning and Sales Strategy
Relationship Management with Dealers, Architects, Builders & Contractors
Negotiation and Closing Skills
Key Account Management
Sales Forecasting and MIS Reporting
Market Analysis and Competitor Intelligence
Collection and Credit Control
Target Achievement and Performance Management
Product Presentation and Training
Excellent Communication and Interpersonal Skills
Problem-Solving and Decision-Making Ability
Proficiency in MS Excel, PowerPoint, and CRM tools
Leadership and Team Collaboration
Ability to travel extensively within the assigned territory

Channel Manager

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