Vacancy description
Merck Sharp & Dohme Corp
India, Mumbai
Associate Director - Marketing in Mumbai, India is listed on Jobeax. Browse 30,000+ vacancies available.
Associate Director- Market Access
Our Market Access team monitors population demographics and develops solutions to give patients access to our medicines. We act as both educators and advocates for our products, processes, and practices that help us revolutionize how our medicines create value in society.
Market Assessment & Strategic Planning
A strong institutional-level understanding of the Indian RACE ecosystem (incl. In depth understanding of the Indian healthcare insurance ecosystem, including public and private payer landscapes, reimbursement pathways, pricing controls, and access barriers. Leverages this insight to shape proactive market access strategies—anticipating policy shifts, influencing payer engagement models, and enabling sustainable access pathways for therapies.
Works on patient and payer research activities, understands and continually assesses health care policy dynamics across the country and makes adjustments to value propositions and reimbursement strategies.
Understand the market access landscape, identify opportunities in public market, identify drivers and barriers at different payers (beneficiary accounts as well as state / central govts), shaping policies and payer preferences for increased patient access for must win Therapy Areas (TAs)as identified under org strategy
Drive strategic planning, market access & business plans to achieve the Business Unit revenues for the identified TA's / Brands through structured account management.
Develop pricing strategies and supporting business cases to optimize access and drive HEOR (Health economic and outcome research) projects for the relevant TA's by coordinating with regional / global HEOR team.
~ In close cooperation with Regional Marketing Leads, Regional Medical team and Regional/Global Market Access team create cross functional projects for improving the access in the Public Market
Stakeholder Management
officials, policy makers, payors (public and private), key health care providers and other market influencers.
Provide support to Key Account Management teams in the markets with communication and engagement tools for helping them communicate the value proposition of Our company products.
Create/Drive external stakeholder management and engagement plan for increased access as well as maximizing the business opportunity with increased access
Collaborate with various functions (MA/Public Market teams, Our Company's Marketing team, Global / Regional MA, Regional / Global HOER team, Finance, HR, External Affairs, SCM and Medical teams, Compliance, Business Support, L&D) to drive business plans and meet market access objectives as well as revenue goals.
People Management
~ Participate in the recruitment process, allocate targets, track, monitor, review and guide performance, provide developmental feedback, suggest training programs and facilitate the developmental process in order to achieve the BU objectives through a motivated team
In the discharge of the AD responsibilities, the candidate will be required to undertake such other jobs as may be assigned by the Management from time to time.
Ensure all activities carried out by self are in accordance with legislative employment policies and compliant to the corporate policy.
Masters / PHD in Public health/ HEOR / Pharmacy/ Medical / Market Access or related disciplines
Minimum 15+ years of experience in market Access roles preferable in healthcare industry
Good experience of strategic and operational Market Access in health care domain in Oncology and NCD & preventive healthcare is a plus.
Experience in developing and executing market access strategies, robust value dossiers and HTA submissions.
Account Management, Account Management, Adaptability, Business Decisions, Business Planning, Confidentiality, Creativity, Data Analysis, Data Management, Developing Pricing Strategies, Digital Marketing Analytics, Disease Prevention, Healthcare Policies, Health Economics Research, Health Outcomes Research, Interpersonal Relationships, Market Access, Market Research, Outcomes Research, Pharmaceutical Market, Prioritization, Public Health, Stakeholder Engagement, Stakeholder Management, Stakeholder Relationship Management {+ 2 more}
Please, no phone calls or emails.
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