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Vacancy description
Anatta Design
Bangalore, भारत
Why this role exists
AI has fundamentally changed how a small marketing team can operate.
We are not hiring someone because they can make things with AI. We are hiring someone who can redesign how marketing work gets done because they are an expert in AI. We do not need another person who produces creative faster. We need someone who can rethink the production system itself.
Your job is to take marketing ideas, requests, campaigns, sales needs and brand requirements and build an AI-enabled production engine around them. Sometimes that means generating an ad, a video, a presentation, a landing-page visual or a campaign concept. Other times it means creating a workflow that lets us produce the next fifty versions dramatically faster.
You will combine strong creative judgment with AI fluency, automation, experimentation and marketing instincts.
The goal is not more AI-generated content. The goal is dramatically more high-quality marketing output from the same amount of human effort.
If your instinct is that AI creative tools are a threat to craft, this is the wrong role. If your instinct is that they finally let you ship at the speed your ideas move, keep reading.
You will turn marketing ideas into finished assets across paid media, organic social, email, website, sales enablement, presentations, video and other formats. You should be able to move from a loose request to a strong first version quickly, without requiring a perfect creative brief.
But producing the first asset is only part of the job. You should constantly ask: can this become a reusable system instead of another one-off task?
You will design repeatable AI-assisted workflows for work such as:
The expectation is not simply that you use AI tools. The expectation is that you make the entire marketing organization faster because you understand how to turn those tools into operating systems.
You also own three things that make the system hold:
We measure this role by leverage: how much high-quality marketing output and business impact one person can create through AI, automation, systems and strong creative judgment.
High production volume is only valuable if the work is useful, on-brand and driving results. Two hundred mediocre assets help no one. The goal is to increase the amount of high-quality marketing work the team can ship with the same or less human effort, while improving speed, consistency and performance.
Measure What good looks like
Quality and brand consistency
Assets pass review on first pass; brand rules are documented well enough that others can follow them
Creative contribution to performance
Winning concepts identified and scaled; losing concepts killed fast; you can explain why an asset performed, not just whether it looked good
Systems built
Reusable workflows that make request #2 through #50 dramatically faster than request #1; measurable reduction in time-per-asset over time
Throughput
Sustained weekly volume of shipped, on-brand, useful assets across static, video and deck formats
Turnaround
Sales deck requests fulfilled same-day to 48 hours; ad variant sets in days, not weeks
Video output
Consistent monthly cadence of finished video and motion assets
Tool leverage
New tooling evaluated and adopted or rejected on a regular cadence, with the reasoning written down
Hours worked, tools mastered for their own sake, and pixel-perfect one-off artistry are not on this list.
This is not a traditional production designer role.
It is not a position where every assignment begins with a complete creative brief.
It is not a job focused on protecting existing creative processes from new technology, and "the tools can't do that yet" is not an accepted answer without evidence you tried.
It is not a job where generating large amounts of mediocre AI content counts as success.
We want someone who can combine technology, taste, marketing judgment and systems thinking to produce work that previously would have required a much larger team.
We do our best to make sure employees are supported in everything they do. We offer a range of benefits and perks:
Common office/desk environment that involves long periods of time at a stationary desk with extensive computer work that requires repetitive motion of the wrists, hands, and/or fingers.
Compensation Transparency & Pay Philosophy
At Anatta Design, we believe in fair and competitive compensation based on location. We post salary ranges in compliance with state requirements for U.S.-based roles, ensuring transparency for candidates in those regions. If you are applying from outside the U.S., please note that our pay scales are adjusted based on the cost of living and market conditions in each country.